China Daily Scoops All Competition

For nearly three decades China Daily has been bringing us all the hard-hitting good news from the People’s Republic. Yesterday was surely the paper’s crowning moment when it scooped all other local publications with stunning revelations about its own redesign, in a penetrating report: “A stunning makeover for China Daily.”

The article states: “A year in the making, the redesigned China Daily made its debut on March 1 - the biggest revamp in its 29-year history. The new China Daily has a cosmopolitan and sophisticated look to go with its rich content and its unique status as the country’s national English-language newspaper. In terms of layout, the makeover is full-blown, including a new masthead. Using state-of-the-art design principles, it incorporates photographs, graphics, cartoons and other visual elements in a unified style that represents the cutting edge of the newspaper industry.”

Photographs? Graphics? Cartoons? In a newspaper? Sounds truly cutting-edge.

In a sign China Daily is feeling the heat from tabloid upstart The Global Times, the paper’s “Metro Beijing” section, featuring local news and entertainment, will be expanded from four pages to eight. Metro Beijing was introduced last September as an imaginatively-titled riposte to Global Times' local entertainment supplement, also entitled “Metro Beijing.”

The China Daily report claims, “This model will eventually be replicated in Shanghai and Guangdong, providing more localized content for each metropolitan market.”

At present no-one knows what the other local supplements will be called, but rumor has it they will probably replicate Beijing’s cutting-edge formula with titles like “Metro Shanghai” and “Metro Guangdong.”

As if to irrefutably cement China Daily’s position as China’s leading source of completely independent English-language news, the article helpfully quotes editor-in-chief Zhu Ling pointing out that the makeover comes just in time for the “Two Sessions” of the “NPC [National People’s Congress] and CPPCC [Chinese People's Political Consultative Conference].”

Here’s to the next 29 years!

Comments

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Yeah, or maybe there are only a handful of English-language papers in Beijing, so if you want to provide links to what the local media is saying that most Beijinger.com users can read you basically have two choices: China Daily or Global Times.

I also regularly provide links to The Wall St Journal, The Guardian and numerous other papers around the world. I suppose I'm doing a suck job on them too?

Register and post your own events on the beijinger website.

in case you missed it in the forums,

Quote:
Speaking of GT, Edwards' blog makes me think that TheBeijinger has some sort of association/partnership with Global Times, is this true Admin? Or is he just giving his buddies over at the GT a PR suck-job?

The mayfly lives only one day. And sometimes it rains.
George Carlin

Couldn't agree more Zhenlai. The mere mention of China Daily makes me want to spit. My desk was covered with spittle after I wrote the above post.

Personally I only ever read the People's Daily.

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danedwards wrote:
Hi Zhenlai,

My love affair with propaganda??

I think you missed the very very very subtle dash of sarcasm running through the above post...

Or perhaps your comment was also supposed to be a joke??

Cheers,

Dan

Perhaps I did miss the sarcasm but anything that even remotely refers to China Daily as a newspaper and lends credence to its existence gets my blood boiling. It is the poorest excuse for a "major" publication or any publication I have ever experienced. My hometown newspaper is a truly terrible "rag" but it is "head and shoulders" above the likes of China Daily.

美国鬼子

Hi Zhenlai,

My love affair with propaganda??

I think you missed the very very very subtle dash of sarcasm running through the above post...

Or perhaps your comment was also supposed to be a joke??

Cheers,

Dan

Register and post your own events on the beijinger website.

I refer you to this thread for the truth.
http://www.thebeijinger.com/forum/2010/03/02/News-To-Me#new

Please refrain from your love affair with propaganda and worthless news reporting and join the real world.

美国鬼子