March 11, 2010
On March 11, Greening the Beige & Acupuncture Records teamed up to launch a new monthly fashion event: "Eco=Chic" featuring a different green-fashion theme each month.

Starting the series with "TRASHION" (trash + fashion), Acupuncture Records introduced their new 环包 (environmental protection) wallets, made by upcycling their old event flyers and posters. NLGX, the platform for the new Acupuncture Wallets + Recycled XL, introduced their design mission: "Preserve...Create," and Currie Lee, the designer/owner of DimSum of All Things Asian introduced her SLOW FASHION business model concept. Lee also contributed a portion of her March sales to Roots & Shoots - Jane Goodall Institute.

Erika Helms, Executive Director of R&S, gave a short presentation on the group's projects this year across China.
Photos courtesy Greening the Beige