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2008 Aug 21 New Openings: 25 Degrees

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Now pay attention: I'm recommending a restaurant where a hamburger costs an unbelievable RMB 110. The offshoot of a Hollywood outfit by the same name – 25 Degrees – it's identical in everything, including pricing. They market the uber-burger, served in an upscale saloon setting – red flock wallpaper, leatherette booths, gleaming central bar. Customers build their burgers from nine ritzy cheeses, 11 gourmet extras (arugula, caramelized onion, etc), and 12 sauces. The burgers were an inch and a half thick and perfectly cooked. I ordered a root beer float (RMB 60) and suddenly I was 10 again. Bar offerings are good but murderously priced (Tsingtao RMB 50). You can't justify the cost of food and drink at 25 Degrees, but it does sell an experience. It's open 24 hours, and you might call in there in the middle of a roaring evening on Gongti Xilu when suddenly money's not important. Then the smart ambience, knowing soundtrack and cool menu will work their magic.

What did you think of the burgers at 25 Degrees? Let us and other readers know by adding a review to the 25 Degrees listing in our directory. More photos of the venue can be found here.

25 Degrees
Daily 24-hours. 7A Gongti Xilu, Chaoyang District (6552 3600)
朝阳区工体西路7A
 

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