Classy, Creative and Chic: Even Penniless Will Cost You a Pretty Penny

Sanlitun Village North pursues one thing, and one thing alone: style. Never mind whether its inhabitants hail from Paris or Guangzhou – so long as their products are classy, creative and chic, they’ll fit right in.

Which is why we weren’t at all surprised to see Chinese label Even Penniless join the ranks, quietly and seamlessly, a few months ago. The New York Times calls the designer “one of the most exciting local names in young fashion.” A Hangzhou fashion school graduate, Gao Xin grew his brand in the cutthroat fashion world of Shanghai – yet his talent for minimalist design separated him from the rest.

Now, finally, his clothes are available in Beijing – though for steeper prices than one would expect, given the name. Stunning slim-cut silk slacks sell for RMB 1,587, a welcome find amongst the attractive but abundant blazers and trenches with leather detailing.

The selection of winter coats is the real draw, with a color palette ranging from white to gray to black to red. Look out for a black faux fur jacket (RMB 3,998) and a gray wool coat with batwing sleeves and buttons (RMB 3,698).

Also try: BNC, Vega Zaishi Wang

Noon-8.30pm. NLG-10, B1/F, Sanlitun Village North, 11 Sanlitun Beilu, Chaoyang District (6427 5928) 朝阳区三里屯北路11号三里屯Village北区地下1层NLG−10单元